Analysis of Mail on Sunday Article on Tourism Essay

Just by looking at the titles given by ‘the mail on sunday’ and the shelter advertisment, a lot can be told. â€Å"Is he keeping the tourists away.† This title from ‘the mail on sunday’ almost instantly puts negative views on the person named ‘he’. This title is very effective in the way that ‘he’ is used instead of ‘she’ or ‘they’. ‘He’ is used because men are a stronger then women and so people feel more uncomfortable when ‘he’ is used. The title is also effective in the way that it gives the basic backround of the subject. By giving a small bit of information the reader wants to read on and find out all the facts. â€Å"The five faces of homelessness.† The title from the shelter advertisment is clever in many ways. The title is cleverly linked to the pictures at the bottom of the page which are pictures of five homeless peoples faces. This advertisment aswell as the Mail on sunday article feeds potential readers a bit of information which makes them want to read on which is what a titles job is. Looking at the language produced by the two articles a lot can be told. The mail on sunday article is written in an informal manner which is effective in the way that it provides a good use of emotive words and phrases. In this article all of the emotive words are used as a weapon against the homeless people. An example of this is when the article uses words like ‘dossers’ and ‘beggars’ or more effectively ‘unwanted deterant’. The emotive words alone give vital information. Effective phrases like ‘army of scroungers’, ‘hordes of beggars’, ‘traditional begging grounds’ and ‘proffetional beggars’ give the reader the impression that the homeless beg in large proffessional groups that are organized like an army. Also expressions like ‘frightening women and older people’ illistrate that the homeless are clever and threatening. The article aso tries to give the impression that the homele ss are a desease by using phrases like ‘a new plague’ or even by using long discrptive sentances : â€Å"Littered with used condoms, broken bottles, larger cans, syringes and human excrement.† This emotive sentance is yet another example of the article suggesting that the homeless bring desease. The words ‘condoms’ and ‘syringes’ direct the reader to thinking about aids. Throughout the article emotive words are used to describe the homeless but are also used to describe towns and cities. â€Å"Regency splendour of Brighton,† â€Å"The network of medievel streets,† â€Å"Magnificent abbey,† â€Å"Historic heart of London† These quotations are full of poetic words which describe tourist attraction cities such as London or Bath. Poetic words are used so that the reader can compare the so called ‘beautiful cities with so called ‘dossers’ or ‘beggars’. This succeeds because it helps the reader to picture a beautiful city and then think of the homeless ‘trashing’ it. Throughout the article the word Britain is used more then six times. This is effective because it is patriotic towards Britain in the way that it tells the reader that it is their country at stake. The use of quotations in the mail on sunday article plays a big part in the effectiveness of the article by backing up the articles statements with facts. One example of this would be when the reporter says about the beggars targeting visitors and foreigners. Later on in the article this is backed up by a quotation from a homeless man: â€Å"The foreigners are the best catch.† In the shelter advertisment the emotive words are used in defence of the homeless. â€Å"My mother’kicked’ me out,† â€Å"My landlord ‘threw’ me out.† These quotations are examples of how emotive words are used to make the reader sympathetic towards the homeless. In this advertisment emotive words are used to tell the reader that most homeless people do not choose to be homeless. The words used in this advertisment are extreamly powerfull and are sometimes repeated because of this. â€Å"Racial harrassment,† â€Å"Sexually abused,† â€Å"physicly abused,† All of these phrases are very simular and are very powerfull. The use of quotations in the shelter advertisment is scarce but effective. In this advertisment quotations are used cleverly by putting captions next to pictures of homeless people. One example is with the picture of the face woman on the phone. â€Å"For three years i was sexually abused by my brother. My parents didn’t believe me, so i left to get away from it.† This is effective because it shows that homeless people are real and that they can not help being homeless. In an article the layout is one of the key factors of success. In the mail on sunday article the layout is outstanding and a lot can be learned from it. The most effective example of clever layout in the mail on sunday article is the big picture of the homeless man surrounded by small pictures of beautiful tourist monuments.The picture of the homeless man is clever because you can not see his face because it is covered by his hair. This is effective because not being able to see his face takes all things that are humane out of him and makes the reader see him as an animal.This is also effective because the picture of the homeless man fits the discription given by the reporter. â€Å"Crackdown on these ugly gangs, with their torn and filthy t shirts, matted hair and pitful stories.† The most clever and effective thing of all is the way that the big picture of the homeless man seems to be pushing away the small pictures of the beautiful monuments. This symbolises the point that the reporter is trieing to make which is that the homeless people are destroying Britains heritage. Another clever piece of layout is where the really important and effective information is enlarged and put in bold. The bold font draws the readers eyes towards the information which makes sure that the most important piece of information is read. â€Å"Beggars making à ¯Ã‚ ¿Ã‚ ½100 a day who threaten Britains visitors- and a à ¯Ã‚ ¿Ã‚ ½25bn industry!† The layout of the shelter advertisment aswell as the mail on sunday article is very clever and effective. Aswell as the mail on sunday article the shelter advertisment uses bold writing and enlarged font when expressing an important point: â€Å"Homes cost less than homelessness!† In this advertisment the important points are also put in a box which draws the readers eyes. As said before the editor very cleverly put faces of homeless people with captions next to them proving that most of the homeless are no different to any body else. The most effective layout in this advertisment is where anti homeless statements are written in bold and then underneath statements that counter attack the anti homeless statements: â€Å"Squatters are vandals.† â€Å"Very few squatters damage their squats†¦etc This is clever because it has an answer to attack any anti homeless statement and so the readers views on homeless people change.

Managerment

Do you agree with Vim's employment response to competition from software development contractors in India like Wiper that are expanding into IT consulting services? Why or why not? Vim's strategy appears oriented around â€Å"growing the pie. † If It can Increase Its products' user base by lower costs, It should be able to Increase demand for Its consulting services. However, low-cost consulting groups are ready to fill this void. Therefore, IBM will need to continue Its expansion Into low-cost labor markets.In Dalton, this expansion will need to embrace low cost markets outside of India. These markets Include Russia, China, Indonesia, and Mexico. Will Vim's plan to give away some of Its IT assets and Intellectual property and Increase Its support of open- source software products like Linux be a successful growth strategy In the â€Å"brutally competitive marketplace† in which It operates? Why or why not? IBM has expertise in supporting these applications. By lowering licensing costs or aging the software free, IBM should be able to increase its user base.With a broader user base, the demand for support should grow. The strategy appears logical. Of course, other organizations may try to meet this demand, but Vim's low- cost labor sources will help ensure its competitiveness. In addition, low-cost labor will help further increase demand for this software, thereby ensuring growth. However, this strategy will take on a whole new twist as the global economy continues o grow and labor costs rise around the world.History also supports Vim's growth assumptions. Bill Gates found his BASIC interpreter the De facto standard once users found they could easily find free pirated copies. Likewise, the low cost MEMO deals he made for the Windows operating system ensured a user base of over 100 million computers. The computing public values free, high quality software, and many conservative organizations will recognize the MM name as quality assurance. All of th is will encourage growth.

Along lines of Process and emotional struggle with ADHD in the Family Research Paper

Along lines of Process and emotional struggle with ADHD in the Family - Research Paper Example It is because of the abnormal function of the brain that certain disorders are seen in the human beings.Attention Deficit Hyperactivity Disorder is an example of such a disorder which diminishes the normal functions of the brain. Initially it was thought that ADHD only occurred in adults but it has been found that this condition also affects adults. This essay would revolve around the perspectives of ADHD and as to how it affects the children. ADHD is a neuropsychiatric condition which is characterized by lack of attention or concentration for a long period of time. It is because of this characteristic that the persons suffering from ADHD have difficulty in carrying out their daily life activities.This essay would revolve around the diagnosis of ADHD along with the treatment and other related issues of ADHD (Grosenbach 2000 & Whiteman et al 1995).Historical Context In order to understand the basics of ADHD it is necessary that it is studied in its historical context. ADHD was first d iscovered in the early eighteenth century by George Still. The name given to the disorder has changed ever since its discovery.George Still conducted a research to find out that 20 children were suffering from the problem of attention deficiency. It was here that he put forward a theory regarding these children that they may be suffering from a genetic problem.George Still named the disorder as the Defect of Moral Thought.... In 1970s more symptoms were associated with the disorder and this formed a complete spectrum for the disorder. It was in 1980s that the name Adult Deficiency Disorder came into being and was included in the Diagnostic and Statistic Manual III of American Psychiatric Association. In 1987 the name was changed to Adult Deficiency Hyperactivity Disorder and the non stimulant drugs to treat this disorder were introduced in 2003 (Fitzgerald et al 2007; Londrie 2006). Diagnosis The diagnosis of ADHD is based on psychiatric assessment along with a discussion with the peers close to the child. Questionnaires are also used to assess the skills of the child on the basis of which he is diagnosed. It is through these methods that the data is collected and then compared to the standards of Diagnostic Statistical Manual of Mental Disorders IV (DSM IV) for North America and with International Statistical Classification of diseases and related health problems (ICD 10) for European countries. The sign s and symptoms laid down by ICD and DSM IV are then compared to see if the child is suffering from the problems laid down in it or not (Berger 2008). The sign and symptoms of ADHD are anxiety, irritability, lack of concentration and difficulty in completing organized tasks. The child suffering from ADHD has difficulties in taking his own decision and seeks the help of others in completing the tasks in his life (Whiteman et al 1995; Grosenbach 2000). Bipolar Disorder should be diagnosed properly as at times it gets difficult to differentiate between certain disorders and bipolar disorders. Attention Deficit Hyperactivity Disorder is one of the disorders which have similar symptoms as Bipolar Disorder. It is necessary for a health

Individual report Essay Example | Topics and Well Written Essays - 2000 words

Individual report - Essay Example In respect to this, the organization has not established a website and has not engaged in online marketing and advertising to a very limited extent (NHS 2010). The company has not set itself apart from other players in the pharmaceutical industry in any way. The company does not feature among the top pharmacies in the neighborhood Even though the company serves customers six days a week (NHS 2010), it only operates during the day thus missing out on potential night sales that more established pharmacies enjoy. The layout of the pharmacy does not emphasize its commitment to continuous growth and convenience. Many customers find themselves confused as they go though the pharmacy looking for the products of their choice which means that customers face a lot of inconveniences in their shopping experience. The store appears crowded with goods, which goes against the company’s desire to appear clean, organized, and novel. Furthermore, the pharmacy does not have an enviable design an d no clear signs are used to direct visitors within the store. Opportunities Kadri Pharmacy is owned by a sole proprietor who may sell some shares to other investors to boost its capital base and accelerate its growth The pharmacy is not part of any group but may join forces with other organizations so as to strengthen its brand. Public and patient activism against obesity in the country is growing. Also, the population of people who are aging is steadily growing. This is a sign that the market for pharmaceutical products is bound to increase in view of the health issues and concerns (Alan 2011, p1). New tools and methods of communication and information technology such as the social media present new opportunities in the digital era. The pharmacy can apply e-commerce tools and strategies to reach people who live beyond Preston and therefore increase sales. Enhanced communication tools such as telehealth/telecare have seen the development of new processes of delivering services in t he health care industry. Such tools may be applied by the company to increase efficiency in service delivery. The harmonization of the healthcare system across Europe is a major strength for the pharmaceutical industry. There is increasing pressure on the healthcare UK healthcare system (Alan 2011, p1). This means that generally there is a growing demand for healthcare services including pharmacy. Threats Consumer’s expectations are being changed by patient awareness and this is putting a considerable amount of pressure on consumer service (Alan 2011, p1). This may effectively lower the profits of the business The global economic crisis has made customers reluctant to use their money on healthcare. This means that the business may not make as much profit as it otherwise would if the crisis never occurred. There are several pharmacies in Preston, many of them bigger and better established than Kadri Pharmacy Limited. Generally, customers may prefer bigger

High mortality rate Essay Example | Topics and Well Written Essays - 1500 words

High mortality rate - Essay Example It`s between Democratic Republic of the Congo who is 2,511 km to the east and Namibia who is also 1,376 km to the south. Zambia is also 1,110 km away to the east of Angola (James, 2004). Population Angola population has grown for the past fifty years with a total population of 20.6 million people recorded by the year 2012. It hit an all time high of 20.60 Million by the 2012 which was a record low of 5.01 Million people in December of 1960. The population of this African country represents 0.28 percent of world?s total population. This may statistically imply that at least a person in every 355 people in the world is an Angolan. Angola experiences a population growth rate of 2.7 percent as revealed in 2012. It`s worth noting that Angola has numerous indigenous ethnic groups. However, there exist only three prominent ethnic groups who make up majority of the Angola population. The highest ethnic group is Ovimbundu tribe who make up 37 percent of the Angola population. Second in the ra nk is the Mbundu tribe who has also been existence for quite a long time. They represent about 22 percent of the population. Finally, the third largest ethnic group in Angola is the Bakongo. This group makes up to 13 percent to 15 percent of the country`s total population (James, 2004). Government The Republic of Angola administers the multiparty presidential regime type of government. There are a total of eighteen provinces in Angola which form part of administrative divisions in the country. Angola has never had any judicial review of the legislation. Their civil legal system is still based on the Portuguese civil law. The government is divided into three arms: 1. The executive arm. The president and his vice head the executive arm of government. The president is both the head of state and government. The country has ministries that are run by cabinet councils. The council of ministers is appointed by the president himself. The national assembly indirectly elects the president for a five year term but the president is still eligible for another consecutive term or discontinuous term. The 2010 constitution stipulates that votes are cast for parties not individuals but the leader of the party which will have more votes becomes the president. 2. Legislative arm. There is a unicameral National Assembly with 220 seats. Members are elected by a proportional vote to be in office for five year term. Elections are held every five years in Angola. 3. Judicial arm. There is a supreme court with Supreme Court judges but headed by the chief justice. This court has 11 judges who serve a seven term and are appointed by the president upon the Supreme Court judicial council recommendation. Out of this judges, the president and national assembly elect four judges each with two elected by the supreme national council and one judge elected by submission of curricula (James, 2004). Economy The economic growth rate in Angola in recent years was occasioned by high international pr ices for oil. Currently Angola is producing more than 1.5 million barrels a day for international market. Production of oil together with its supporting activities forms about 86% of gross domestic product, GDP, besides diamond exports which forms an additional 4%. Most of the people here depend on

Principles of Effective Intervention Research Paper

Principles of Effective Intervention - Research Paper Example rinciples that have become organizing concepts of community corrections which are actuarial risks or needs, enhancing intrinsic motivation, targeting intervention and skill train with directed practice. Risk screening for the offender is important for effective management thus the need for supervision and treatment of those individuals who are offender. High risk offenders and low risk offenders should be supervised and treatment encouraged but in many circumstances the high risk offenders are the ones who should be supervised a lot since there is a high possibility of offending. For the principle of assess actuarial risk to work effectively and transformation be achieved, the employees are formally trained so that the tools used are reliable and valid (Chidsey and Steege, 2005). The screening and assessment tools used should consider the risk factor, profile of the individual needs and if individual is in the population where crime was conducted. Routine interactions and observation of offenders should be emphasized so that supervision is an ongoing process thus becoming a formal assessment guide. Through the decisions that are made by the supervisors on what criteria to follow wh en doing certain things, formal reassessments should be done in combination with working relations with the practitioners and the offender. In US, National Council for Crime and Delinquency is responsible for developing of actuarial risk assessment. It is the responsibility of the employees to ensure that respect and inters-social behaviors are shown to the offenders so that they can enhance offender’s intrinsic motivation. This means that the offenders will be motivated and this will be from inside an individual rather from external or from the outside rewards that may be given. When the offenders are interpersonally respected, there is a possibility of the individual attaining behavioral change and this will mean that a lasting change will be achieved. This means that intrinsic

Ethical Ways and Unethical Decisions on a Case Assignment

Ethical Ways and Unethical Decisions on a Case - Assignment Example These include Autonomy promotes choice (Patterson & Patrick, 2000). However, while allowing the woman to make her own choices, the parole officer should still tell her about the parolee’s previous charges. This is because the parole officer has been trusted to offer protection. Pollock (2007), reports that while utilitarian ethics may tolerate actions (means) that ultimately have a good end, any â€Å"bad means† (such as not letting the woman know about the previous child molestation offences of the parolee) might lead to a bad outcome. In this case, not letting the woman know of the parolee’s previous child molestation charges would be going against the code of ethics established for rehabilitation counselors. This is because the woman’s three children aged 6, 9, and 14 would be at serious risk of being harmed by the offender (John). However, in keeping with the justice requirement cited in the rehabilitation counselors’ code of ethics, the probation officer should recognize that no crime has been committed against any of the woman’s children yet (Professional Ethics for Rehabilitation Counselors, 2009). An unethical decision would be to assume that the parolee has already committed a crime by being close to â€Å"potential victims.† Other options available in this situation include informing the woman to avoid John at all costs for the safety of the three children. The argument for this is that extreme shaming should be avoided. Pollock (2007) argues that â€Å"shaming† conditions only work towards making the offender feel abandoned and cast aside by the society and may work against the rehabilitation process. Since no offence had been committed to the woman or her children, avoiding â€Å"shaming† the parolee further would still be ethical and morally acceptable. Patterson, J., & Patrick, A. (2000). Choice: Ethical and Legal Rehabilitation Challenges.Rehabilitation Counseling

The Role Immigration Plays in Drug Trafficiking Research Paper

The Role Immigration Plays in Drug Trafficiking - Research Paper Example Production, operation and use of unlawful drugs are the ultimate danger towards the well being of the global community worldwide. In this connection, drug trafficking has became one of the major concerns that is being faced by many countries around the world. The most probable reason for this major concern of drug trafficking is recognized as unlawful immigration (Olario, n.d.). In the paper, the role that immigration generally plays in drug trafficking is taken into concern. Various aspects such as the link between unlawful immigration and crime, origin of drug dealers in the United States, various effects of drug trafficking and necessary policies along with a summative conclusion is taken into concern in the discussion of this paper. It has been recognized that most of the unlawful immigrants who are coming transversely from the southern border are usually involved in practicing the unlawful offense of drug smuggling. In lieu of this, the unlawful immigrants are not complying with the lawful considerations and they are regarded as criminals as they carry unlawful drugs on their backs. A few of the unlawful immigrants often come to the United States to look for work but are detained and they become a subject of the drug interest groups or associations (CNN, 2010). The United States /Mexico boundary is the principal spot of entrance especially for the drugs such as cocaine that are prevailed into the US. According to the latest evaluation that is made by interagency intelligence, it has been notified that an unlawful business operation of cocaine is practiced in the US and is accessible in all chief cities of the US (US Drug Enforcement Agency, 2004). Apart from the market of cocaine in the United States, the market of heroin is also firm in many US cities. Most of the heroine is produced in Mexico. In the previous years, the US has undertaken quite a few steps against the market of heroin (US Drug

Stat big project Research Paper Example | Topics and Well Written Essays - 1000 words

Stat big project - Research Paper Example The relationship between having access to the human necessities, living longer, and money all coincide with each other, because without money you cannot afford to live a healthier lifestyle, or have access to health care. We are focusing on the life expectancy on the richer, developed countries and how the lifestyles of the citizens of these nations are contributing to their longer life spans. Many different factors such as income, access to healthcare, obesity, and Gross Domestic Profit (GDP). Life expectancy within the richer countries average at 78.7 at birth and seems to keep increasing as time goes on. From age 65 and up, the life expectancy increases to 84.1 in the United States and 84.5 in the United Kingdom, which is because the average person living in one of these countries can afford better health care that has more advanced technology and superior medicines to cure, or treat illnesses that will extend their lives. In the year 2012, the United States had spent $8,895 per capita on healthcare which is higher than every other country in the world. The United Kingdom spends $3,647 per capita on healthcare, but they have a much smaller population than the United States. There are 2.5 physician s per 1,000 people in the United States and 2.8 physicians per 1,000 people in the United Kingdom, according to the data from the World Bank. There are 33.9 CT units in the United States and 8.2 CT units in United Kingdom per million people. There are also 5.9 MRI units in the United Kingdom and 26.5 MRI units in the United States per million people. Obesity is another factor that shortens life expectancy, because the chances of contracting fatal diseases such as cancer, heart attacks, and stroke increase significantly. Obesity decreases life expectancy by about 3 years and severe obesity, although it is still rare, can lower your life by about 10 years which is about as much as lifelong tobacco smoking (Das &

The Biography of L.L. Thurstone Essay Example for Free

The Biography of L.L. Thurstone Essay Throughout Thurstone’s childhood he and his family suffered through the difficulty of having their name mispronounced and misspelled and thus the ThunstrO? m family changed their family name to Thurstone. Thurstone’s educational career began in grade school in Berwyn Illinois, and it was at the age of eight that the Thurstone family migrated to Stockholm, Sweden where L. L. studied the swedish language in order to assimilate into this new environment presented to him. After many years in their native country, the Thurstone family decided to move back to the U. S. A, specifically Jamestown, New York in 1901. Moving from Stockholm, Sweden back to the U. S proved to be an issue, and Thurstone had to relearn the english language by having tutoring sessions with a school principal. As a young child he earned his first award as a geometry contest winner. He won thirty dollars, and used that to buy objects that pertained to his hobbies. As a sophomore in high school he would then come to publish an article in the scientific journal the Scientific American on the ?issue of water consumption and the energy being used by the power companies and tourists in the Niagara Falls area. Continuing his educational career, after graduating high school Thurstone went on to pursue a Bachelor of Science in civil engineering at Cornell, but then later changed his major to electrical engineering. While pursuing his degree, Thurstone developed the motion picture camera and the projector, which unlike the older projectors, moved at a continuos and uniform manner. After developing and patenting these projects he went to Thomas Edison in his New Jersey lab to show what he had accomplished. Edison took Thurstone’s machines and reviewed them. While Edison reviewed Thurstone’s work, Thurstone revisited his interest in the psychology behind what is machine design. Thurstone wanted to research how it was that the operator learned the visual-motor coordination necessary to use a particular machine, which in later years became known as human engineering. Thurstone wanted to understand learning as a function. In order to understand learning as a function Thurstone visited and partook in lectures by professor Madison Bentley and E. B. Tichnener. One of the professors that most inspired Thurstone was engineering professor Dexter Kimball. Kimball taught the idea of the psychological history of machines which greatly interested Thurstone It was later in his life when Thurstone would recollect on the teaching manner of Kimball and later use the same teaching techniques himself. After a long examination of the machines Thurstone had presented to Edison, Thurstone finally heard back from Edison; it was 1912 when Edison was offering him an assistantship at his New Jersey laboratory. It wasn’t until after Thurstone received his Masters in Engineering that he ?would come to accept this position. Edison was another person that influenced Thurstone, in the same way that Edison would experiment and review his projects a thousand or more times, as would Thurstone, which proved to be helpful later in his career. Following his assistantship with Edison, Thurstone became an instructor at the engineering college of the University of Minnesota, and his courses included geometry and drafting. While an instructor at the University of Minnesota, Thurstone enrolled in a graduate program course that focused on experimental psychology. This course was taught by Herbert Woodrow and J. B. Miner and interested Thurstone, because of his interest in learning as a function. He first approached this course through the educational lens, but than saw it best to see it through the psychological perspective, which interested him the most. After finding this new passion for psychology he then became the assistant in the new Division of Applied Psychology at the Carnegie Institute of Technology, where he was an assistant for two years. After completing his assistantship, Thurstone received his PhD. in psychology in 1917. To receive his PhD. e wrote his dissertation on the learning curve, one of his favorite topics. Three years after receiving his PhD. Thurstone started the journey of Thurstone’s leadership role in the psychology departments throughout his professional career. In 1920 he served as a chairman in the psychology department at Carnegie Institute of Technology. After serving as the chairman, a government supported institute for research contacted him to make manuals and other materials to stimulate the improvement of civil service examination, which began his journey in the world of human examination. After being granted support from the government he was granted access to the American Council on Education (ACE) who asked him to make an examination of their own. This examination was to guide college admission ?decisions. While constructing his exams he asked his college sweetheart, Thelma Gwinn to work alongside him. Like Thurstone, Thelma wished to pursue a PhD. in Psychology and thus they both moved to the University of Chicago around 1924, the same time Gwinn and Thurstone married. While Thurstone was associate professor of psychology, Gwinn birthed three sons and pursued her PhD in psychology. As associate professor Thurstone taught courses on statistics and mental test theory, his specialized subject. This mental test theory class consisted of the assumption of normality within age groups and estimated the mean and variance at each age, causing the mental test theory. While associate professor at University of Chicago, Thurstone published many articles in the Psychological Review and American Psychological Association (APA) from 1926 to 1928. While contributing articles to the many journals in the psychology community Thurstone also contributed by creating a basis of psychological measurement that was in contrast to Fechner, Muller, and Titchener. His measurement accommodates to to the intelligence, ability or achievements and attitudes or opinion; a psychology construct that lacks any direct physical correlation with what the other psychologist thought of. The method he used was the use of judges and a scale. After working at the University of Chicago for many years Thurstone was finally granted an office space in the building of social sciences which he converted into his psychometrics laboratory. After building this lab he started writing a series of psychometric lab reports, which consisted of precisely 81. While working at the University of Chicago at his psychometrics lab during WWI he authored vocational tests for classifying military personnel and from 1919 through 1923 he authored tests of intelligence, clergical skills, engineering aptitude and ingenuity. After Thurstone authored his examinations, he and Gwinn joined together and authored annual editions of ACE examinations for high school seniors and college freshmen and the success of his examinations came from his training in engineering which made him take into consideration the different variables never considered before. It was in this time that the Work Progress Administration contacted him and asked for an exam on their b ehalf, after having done many examination it came to the conclusion that Thurstone had authored 57 or so examinations. In result he constructed the Primary Mental Abilities (PMA) and around this time he gained access to the Chicago public when Gwinn became a psychology instructor at Chicago Teachers College in 1938, which provided access to a broader range in ages for his mental test examinations. This access brought about the beginning to many opportunities for Thurstone such as co-founding the Science Research Associates and agreeing to be chief examiner at the University of Chicago for a course that gave credit to students vi examination. In the passing years he became president of the Midwestern Psychological Association, President of the APA, President of the Psychometrics society, gained membership to the National Academy of Science along with 17 other psychologist, was a Fellow of American Academy of Arts and Sciences, President of APA’s Division on Evaluation and Measurement and Honorary Fellow of the British Psychological Society. During WWII Thurstone continued his work as an examiner and served as a member of the committee on classification on military personnel of the U. S. Adjutant General’s Office and authored psychological tests for the selection of military and classification of the soldiers. After working for the military for quite some time Thurstone received grants for research which led to employment tests, hedonic scales, and create and experimentally evaluate objective tests for a measurement of human temperament. From the years of 1948 to 1949 he became a visiting psychology professor at the University of Frankfort and around this time he built a seminar room in home and had visiting professors and speakers from inside and outside of the U. S. A couple years after establishing his seminar room the Thurstone-Gwinn family moved to North Carolina due to the fact that Thurstone had reached 65 and had to retire from the University of Chicago. At his home in North Carolina e still had seminars and re-established his psychometrics in the Nash Hall and continued his lab reports. It wasn’t until September 19th of 1955 when Thurstone Died. It surprised many since Thurstone had scheduled to be a visiting professor at the University of Stockholm a year before and had scheduled many seminars in between. To continue his great mental test examinations, Thelma Gwinn succeeded him as the director of the Psychometrics Lab. Thurstone had contributed many ideas and authored many examinations which still r emain prevalent to this day.

An Ethical Evaluation of Product Placement

An Ethical Evaluation of Product Placement Product placement is the way in which brands are placed into non-advertising media like computer games, books, popular songs and stage plays for e.g. sponsored animations for the promotion of Cadburys chocolate placed in the UK TV soap Coronation Street after the opening titles and after and before the commercial breaks; this is affecting the children and luring them to buy the Cadbury chocolate because small children cannot differentiate that this is an add. It is a growing phenomenon in market, which has received relatively little attention from business ethicists. In marketing at the macro level, there are issues of sustainability and waste of resources through overconsumption by fostering greed and materialism. Marketing operates at the hub of wealth creation; it attracts a lot of the general criticism directed at capitalism concerning the erosion of natural resources and the destruction of the environment. At micro level, it attracts a lot of criticisms for specific cases of dec eit or cheating, such as misleading/inappropriate food labels or differential price advertising. There is widespread criticism of marketing practices promoting products that are harmful to health, like high-fat and high-salt foods, cigarettes and alcohol. UK has made Ofcom(Office of Communication) to make the laws regarding product placement in a way described above.The code includes a section on Commercial references and other matters. Within this section, three principles are specified (under Section 10): (1) broadcasters must maintain full editorial control over programmed content, (2)editorial and advertising must be clearly separated, and (3) product placement is prohibited (http://www.ofcom.org.uk/tv/ifi/codes/bcode/commercial/). Product placement and conventional marketing ethics Ethical evaluation of marketing practices has generally used three major strands of moral philosophy, utilitarianism, deontology and virtue ethics (Robin Reidenbach 1987). We are discussing 2 of them. A utilitarian evaluation of marketing is mainly to focus on its usefulness to society, the fact that at a micro level, it aids mutual exchanges between producers and consumers, while at a macro level, it enables the society to enjoy the benefits of the division of labor. The ethical concerns of consumers regarding product placement fit into this category product placement of guns and cigarettes, for example, may be seen as unethical by some consumers. A utilitarian evaluation may well come to the conclusion that product placement is indeed, an ethical practice. This is under the reasoning that the increased sales are the signs of customer satisfaction as can be reasonably assumed at least for cases of explicit product placement. On the other hand, there is the risk that increased product placement might, undermine the quality of mediated entertainment and information,, thus reducing social, utility even when it increases economic utility. Virtue ethics may provide the greatest critique of product placement because it focuses on the intentions and the character of the person initiating the action rather than the ethical status of the act itself. By evaluating the virtual ethics in product placement ome points which can be drawn are in marketing, legality must be the main criterion for judging the ethical status of the motive.A marketing campaign done for the consumers who are well informed and who know that this is a type of advertisement differs in ethical terms from advertising to children who cannot distinguish between TV programs, games, songs and advertising. If many consumers are aware about the technique of product placement, then it will have very less effect ethically. Many young consumers indeed know about the nature and extent of product placement as it occurs in movies, TV shows and other entertainment products. But the extent to which even an intelligent audience is aware of a product placement communication while they are just enjoying the dramatic entertainment is very difficult to establish. Many consumers will say that they are not influenced by advertising, but this claim seems no more credible than the claim of knowing about product placement as a marketing technique, it does not immune one to deception. Hence, there is a need for an ethical analysis that deals with product placement, which again can apply a utilitarian, a deontological and a virtue ethics perspective; except this it also needs to consider situation-specific factors that arise from the nature of the product, the degree of consumer knowledge, the implication of, market segmentation strategies, the intention, of the marketer and, the intrinsic honesty of, the method of persuasion used.

An Inspector Calls by J.B. Priestley Essay -- Papers

An Inspector Calls by J.B. Priestley In Priestley's play An Inspector Calls, the two main characters, Arthur Birling and the Inspector, both show certain features of real people but, in particular the Inspector seems to be representative of political and social issues that were relevant in 1912. What seems like a simple detective thriller, with an inspector asking questions and the other characters answering them in order to find the person responsible for the suicide of Eva Smith (alias Daisy Renton), gradually develops into a complex investigation of political stances, of capitalism and socialism. To answer this question fully, we have to consider many different aspects of Mr Birling and the Inspector's characters. We need to look at the views they express, but we also need to look at their interaction with other characters before we can fully decide whether they have a rounded personality and can thus be considered to be real people or whether they merely represent social and political concepts. We also need to consider the time the play was set in, the events, the setting and the ritual associated with it. In An Inspector Calls many different issues are brought up about social attitudes and political views, but the most important has to be responsibility. In this particular context, Birling and the Inspector clearly have to be seen as representatives of two opposing definitions of responsibility. While Birling sees it as "a man has to make his own way, has to look after himself and his family", thus excluding responsibility for anybody else, the Inspector represents the idea of social responsibility in a society where t... ...a Smith to commit suicide. The Inspector never forgives nor punishes but just tries to warn the Birlings of their doings so that they can say the right things to the real Inspector, and to know what they have all done. I believe that Priestley has meant to not go into detail on the Inspectors feelings and beliefs, as this almost adds a sought of mystery around the Inspectors character, it mainly gets you thinking towards the end, is the Inspector real or are the Birlings just hallucinating, or could the Inspector be a ghost or a Goole which his last name could represent (Inspector Goole). But the question was can the Inspector represent a real person, to a certain extent yes, but not as fully as Mr Birlings character can, so in my opinion he is not a very good representative of real people in the era of the play.

Essay --

Opportunity Create Opportunities for Success Success begins with opportunities. For a young doctor, an opportunity could mean being assigned to work with the best doctor in the hospital. For an artist, it could be a last-minute offer to show at a famous museum. For a student, it could mean being rewarded a scholarship to travel around world and do research. â€Å"Once a king had a huge rock placed on a middle of the path. Then he hid himself and watched to see if anyone removes the rock. Some of the king’s affluent merchants and helpers came by and simply walked around it. Many people who passed the way loudly blamed the king for not keeping the road clear, but no one did anything for removing the stone from the way. Then a farmer came who carried heavy load of vegetables, upon approaching the rock, the farmer laid down his load and tried to move the boulder and cleared the road. After much pushing and straining, he finally succeeded. After the farmer picked up his load, he noticed a small bag laying in the road where the rock had been. The bag contained many gold coins and a note from the king which indicating that who removed the bag from the road he will win the gold. The farmer learned what many of us never understand. Every barrier provides an opportunity to improve our condition.† Opportunity is the time or set of circumstances that makes it possible to do something. If discovering these opportunities were a subject of simply going around into a store, rifling through a basket of opportunities, picking one, and then checking out, the order of power in the world would look completely a bit distinct. Of course, it doesn’t work that way. It’s up to us—with the cooperation of our social and personal connection—to go out, acquire and ... ...ferently? How would you treat it differently? What would you say or do differently if this were your chance? You should be ready with the answers of all these questions. Success in life, be it in some job or any area brings happiness and courage, once reached must be won over and over again. It’s not easy, but in the complex situation if we find the opportunity, its benefits are great, but it pays only to those have brave souls, who have the trust and believe in themselves. Who identify an opportunity when it comes their way, seize it, make the all efforts for it and continue to go ahead towards success. The Champion says- It may be challenging, but possible. The failure says- It is very difficult may be impossible. Now which category do you want to belong to? The champion or The failure? â€Å"Nothing is more expensive than a missed opportunity† H.Jackson Brown

Free Waste Land Essays: A New Understanding :: T.S. Eliot Waste Land Essays

The Waste Land: A New Understanding The Waste Land, Eliot's first long philosophical poem, can now be read simply as it was written, as a poem of radical doubt and negation, urging that every human desire be stilled except the desire for self-surrender, for restraint, and for peace. Compared with the longing expressed in later poems for the "eyes" and the "birth," the "coming" and "the Lady" (in "The Hollow Men," the Ariel poems, and "Ash-Wednesday"), the hope held out in The Waste Land is a negative one. Following Hugh Kenner's recommendation, we should lay to rest the persistent error of reading The Waste Land as a poem in which five motifs predominate: the nightmare journey, the Chapel, the Quester, the Grail Legend, and the Fisher King. The motifs are indeed introduced, as Eliot's preliminary note to his text informs us, but if (as this note says) "the plan and a good deal of the incidental symbolism of the poem were suggested by Miss Jessie L. Weston's book on the Grail legend," the plan can only have been to ques tion, and even to propose a life without hope for, a quest, or Chapel, or Grail in the modern waste land. The themes of interior prison and nightmare city--or the "urban apocalypse" elucidated by Kenner and Eleanor Cook--make much better sense when seen as furnishing the centripetal "plan" and "symbolism," especially when one follows Cook's discussion of the disintegration of all European cities after the First World War and the poem's culminating vision of a new Carthaginian collapse, imagined from the vantage point of India's holy men. A passage canceled in the manuscript momentarily suggested that the ideal city, forever unrealizable on earth, might be found (as Plato thought) "in another world," but the reference was purely sardonic. Nowhere in the poem can one find convincing allusions to any existence in another world, much less to St. Augustine's vision of interpenetration between the City of God and the City of Man in this world. How, then, can one take seriously attempts to find in the poem any such quest for eternal life as the Grail legend would have to provide if it were a continuous motif--even a sardonic one? It seems that only since Eliot's death is it possible to read his life forward--understanding The Waste Land as it was written, without being deflected by our knowledge of the writer's later years.

Case Summary of Jamie Turner the Case Describes the Evolution

Case Summary of Jamie Turner The case describes the evolution of an interpersonal mismatch between a previously successful manager, Jamie Turner, and his new boss, Pat Cardullo. Turner, a 32 year old MBA graduate, has been recruited by Cardullo to be vice president of marketing and sales at Modern Lighting Industries, Inc. (MLI). MLI, a struggling regional distributor of industrial lighting systems and equipment based in Chicago, has recently been acquired by a division of the much larger San Diego-based Specialty Support Services (Triple S).Cardullo, the president of MLI, is the chief proponent of the Triple S acquisition, and he has told Turner to revive MLI, implying that if Turner succeeds he will soon advance to company president. It becomes apparent, however, that Cardullo and Turner have very different assumptions and expectations about turning MLI around. The case portrays Turner's developing problems and his unsuccessful attempts to resolve them, and also Cardullo's passage through several managerial challenges. Questions 1. Give a summary of the case. 2. What type of leadership style is shown in the case? 3. Pat Cardullo’s leadership style, is it right for Jamie turner? 4. Is the relationship between Pat Cardullo and Jamie turner is right? If not then give a description of the problem between their relationships. 5. What could be the solution of this problem? Give a long term solution for the future to avoid such type of problem. 6. If you are the C. E.O of the company then how you will solve the problem? * Some guidelines for report In the report you have to give a brief about the case as well as give your opinion about the problem. Mention the leadership theory shone in the case. There are also some questions to answer in the last page of the brief case. In the presentation slide you have to give a summary first. Then give the other points of the report. †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.

Bereavement and Grief: Counsellling and Therapy

Bereavement and grief impacts people on many levels: emotionally, biologically, sexually, economically, socially, and spiritually. In essence, all aspects of a bereaved person’s life are affected by grief. The lack of emphasis on the personal toll of therapy may lead to unprepared therapists; conversely, having a personal preparedness for dealing with death issues, rather than simply being trained in tactics, seems to predict more effective work with grieving persons and improved self-efficacy on the part of therapists.This paper provides extensive research on the bereavement and grief therapies. First, it examines various definitions of grief and bereavement and differences between them. Then a variety of theories related to these processes are scrutinised and presented. Then different therapeutical approaches coping with bereavement and grief are explored. After that subject of this study is examined through lenses of two classical psychotherapy theories: Person-Centred and Cognitive Therapy. Finally, an integrated approach based on previous ones is presented.Some conclusive remarks are also added. Definition of Bereavement and Grief Morgan (2000) and traced the words bereavement and grief back to the French word ravir and even further, to its root, the old Frisian word reva, which means to steal or to rob. Thus, in experiencing loss, one feels an acute sense of deprivation of a significant person in one’s life. Morgan (2000) stated that grief is the price we pay for love; it is the price we pay for security; it is the price we pay for a sense of warmth and for a sense that our lives have meaning (p.1). Simply expressed, â€Å"grief is the little kid inside of us protesting. Grief is that little kid inside of us thinking that if I yell loudly enough, if I scream loudly enough maybe my loved one will come back† (p. 1). While the terms grief and bereavement may be viewed as synonymous, some authors make a distinction between them, generally defining bereavement as â€Å"the objective situation of having lost someone significant† (Stroebe, Hansson, Stroebe, & Schut 2001, p. 6).Grief is defined as the reaction to bereavement, the â€Å"severe and prolonged distress that is a response to the loss of an emotionally important figure† (Weiss 2001, p. 47). Parkes (1970) offers a more detailed definition: Grief, it seems, is a complex and time-consuming process in which a person gradually changes his view of the world and the places and habits by means of which he orientates and relates to it. It is a process of realization, of making psychologically real an external event which is not desired and for which coping plans do not exist (p.465). While grief is the internal experience of thoughts and feelings in response to the loss, bereavement can be described as the loss itself, and the process that expresses the internal experience of grief (Worden 2002). Thus, a person may be bereaved in having experienced a los s, but not directly experiencing grief, as in the stage of denial (Worden 2002). Bereavement is characterized most often by emotions of sadness, anger, guilt, loneliness and insecurity (Kubler-Ross 1969). Becker (1973) asserted his belief in three possible responses to death.The first response is to deny the reality of death, to act as though it will not happen or is not important. The second response is to become mentally ill, to engage with death in a way that disregards societal and legal boundaries. The third response is to be heroic, to live life fully and to leave a legacy that upholds life and that honours one’s existence (Becker, 1973). Original Theories of Bereavement Morgan (2000) stated that grief impacts people on many levels: emotionally, biologically, sexually, economically, socially, and spiritually. In essence, all aspects of a bereaved person’s life are affected by grief.Freud's (1917) seminal bereavement paper, â€Å"Mourning and Melancholia,† was the first to propose the necessity of doing grief work, which he defined as a cathartic process of reviewing and then severing the psychological bonds to the deceased, in order to create room for a new attachment to a live person; â€Å"a withdrawal of the libido from this object and a displacement of it on to a new one† (p. 249). Stroebe (1992) more recently defined grief work as â€Å"a cognitive process of confronting a loss, of going over the events before and at the time of death, of focusing on memories and working towards detachment from the deceased† (pp. 19-20).Freud (1917) compared melancholia, which he considered pathological, to the normal process of mourning; he argued that while both share the same features of dejection, loss of interest, inhibition, and loss of capacity to love, melancholia was distinguished by its punitive and painful view of the self, during which the grieving person expects punishment (a belief which may reach delusional proportio ns). â€Å"In mourning it is the world which has become poor and empty; in melancholia it is the ego itself (p. 246). The pathology becomes the conflict within the ego, as opposed to the normal struggle to reconcile the loss of the object.Freud introduced ambivalence as a necessary precursor to melancholia, implying that the quality of one's prior relationship to the deceased was an important factor. The ambivalence toward the lost object created a maelstrom in the grieving individual, who struggles to both detach and remain attached simultaneously. His assumption was that all people need to do the â€Å"work† of grieving, where â€Å"every single one of the memories and situations of expectancy which demonstrate the libido's attachment to the lost object is met by the reality that the object no longer exists† (Freud 1917, p. 255).Freud believed that the ego then became â€Å"free and uninhibited† (p. 245) once the grief work was completed, and ready to form a new attachment. While these were theoretical constructs, based on Freud's observations of grieving persons, they were assumed to be representative of the process of grieving and had implications for the bereavement field for many decades afterward. Freud himself even stressed that further study was needed to identify those who may be predisposed to develop melancholia, and that his paper was actually not addressing grieving, per se; he was exploring dimensions of depression.The distinction between normal and pathological grieving was further explicated by Lindemann (1944), who interviewed 101 bereaved individuals from both an inpatient and outpatient population. Lindemann described the trajectory of normal grief as a fairly comparable phenomenon across patients, characterized by â€Å"(1) somatic distress, (2) preoccupation with the image of the deceased, (3) guilt, (4) hostile reactions, and (5) loss of patterns of conduct† (p. 142).Lindemann observed that it was not unusual for people experiencing a normal grief reaction to resolve the immediate symptoms within four to six weeks with the care of a psychiatrist. Lindemann (1944) viewed morbid grief reactions as a distortion of the normal grieving process. These pathological responses included a delay or distorted reaction to the loss (i. e. , overactivity, or no observable change in affect), somatic reactions that mimic the illness of the deceased, hostility against those perceived as responsible (i.e. , the loved one's physician), prolonged isolation from social supports, and intense self-persecution and desire to punish oneself, including suicidal ideation. Lindemann (1944) defined grief work as â€Å"emancipation from the bondage to the deceased, readjustment to the environment in which the deceased is missing, and the formation of new relationships† (p. 143). He believed that an obstacle to the successful resolution of grief was the avoidance of expressed emotional distress.Lindemann seemed perhaps overly optimistic by stating that a person could be assisted through a morbid grief reaction in eight to ten interview sessions, yet this may have been seen as a welcome departure from Freud's (1917) statement that mourning is â€Å"long-drawn-out and gradual† (p. 256). Furthermore, this could have been a precursor to the studies supporting the profile of the resilient individual (discussed in greater detail below). Anderson (1949) described the symptomology of 100 hospitalised bereaved patients under his care, who exhibited anxiety, hysteria, agitated and anergic depression, and hypomania.Anderson clearly endorsed the pathology of a delayed grief reaction, stating, â€Å"It is obvious that such states of mind will pervert, distort and prolong the natural process of grief in reference to patients who were unable to cry or who appeared elated. Anderson (1949) also believed the necessity of understanding the bereaved patient's relationship to the deceased, and endorsed that an ambivalent attachment would produce a conflicted and prolonged bereavement process.

A Mir Case Essay

In the Case, â€Å"A Mir Case† there are many Organizational Behavioural issues involved. There was no team cohesion amongst the researchers and this was in a large part due to the composition of the team. This composition in itself created many cross cultural, gender and communication issues, which resulted in the conflict amongst the individuals. One factor that influences team cohesion is the members’ similarities and in this case we see the Russians forming their own group (due to their similarities and cultural beliefs and views) and the new international researches forming another group amongst themselves. Another division amongst the group was due to the language barriers. . Language differences are a huge source of communication noise as it lessens effective communication as words and meanings can be easily misunderstood. Along with the language barrier, there was also cross cultural and cross gender communication issues. The Japanese and Austrian saw the inclusion of the female participant to be positive and treated her with respect, the Russians felt she had to be endured and looked at her as a sex-symbol and not a team member. There were also cultural differences as the Russian were seen to be more aggressive and dominating and while the Austrian, the Japanese and the French researcher saw the kiss as a form of sexual harassment, the Russians saw nothing wrong in this â€Å"stolen kiss. † These actions by the Russians (which were due in part to the cultural differences) now has serious repercussions as the other researchers now felt as though they were in a hostile environment which in turn leads to high levels of stress. To make matters worse, there was no intervention by a mediatory or leader from IBMP to help resolve the conflict which only further escalated the problems. Within the individuals there was no emergence of a leader and no one to take charge of the situation and work towards resolving the conflict. In essence, the lack of team dynamic and cohesion and the cross cultural differentiation all escalated to a conflict that was never resolved or addressed rather it was avoided by Moscow’s Institute for Biomedical Problems (IBMP), who classes the conflict as all a part of the experiment. As mentioned in the case, the purpose of the experiment was to learn about the dynamics of isolation, as they would apply this knowledge to the International Space Station, who would be sending people into space for long periods of time. For this to work, the group would really need to learn how to work effectively as a team and how to overcome conflicts that would naturally arise. In this situation, the individuals really need someone to step up as a leader and take charge of the situation. This would be a positive step, as the leader can work with the individuals to form a cohesive team and initiate some conflict resolution. However this solution will be challenging as the Russians will probably not want to listen to someone who is not Russian and due to their aggressive nature, the other researchers may not want a Russian as their team leader either. As a result it would really take an understanding, open, motivated and influential person to take charge of this team. The individuals also needed conflict resolution. The company should have looked at third party conflict resolution as a means of working through this issue. This would be best as it would be an outside person who is able to be neutral and help the conflicting parties resolve their differences. However this mediator would interfere with the experiment, because if this incident did take place in space, there would be no mediator to send. Due to the fight and the kiss, this conflict escalated to a very high level as one individual felt violated. As a result conflict management is definitely needed. Though IBMP did not want to intervene, sexual harassment is a serious claim and needed to be addressed. A mediator needed to get involved to work through this crisis. A mediator will not only help to diffuse the issue but will show the researchers who were upset with the incident that the company is not avoiding the issue but is taking it seriously. That mediator would first off have to look at ways to reduce differentiation by creating common experiences. The mediator would have to find a way to show the cross cultural differences and show the Russians that what is acceptable in their culture is not in others and vice versa. The researchers need to find the commonalities within each other in order to live and work more effectively. After differentiation has been reduced the mediator would also have to look at ways to improve communication and understanding. Through this experiment IBMP would be able to tell the International Space Station (and implement in future experiments) that you cannot isolate people with different genders, cultures, languages together without first giving them a chance to get to know one another. The group should be asked to choose a team leader first and given some time to form their team dynamics. The group should be able to socialize together, learn about each other’s’ ultures and lifestyles and go through the team processes of storming and norming before being isolated in space. The group should also be given some regulations to follow, as ambiguous rules tend to lead to conflict. Certain common norms, for example, that sexual harassment and violence will not be tolerated should be instituted. Of course due to the different cultures, it will have to be clarified what is meant by sexual harassment and violence. With a good group dynamic, with a clear team leader and some rules in place the group should be able to reduce conflict and function more effectively.

Stefan’s Diaries: Bloodlust Chapter 26

I spent the night at the lake again, but this time I didnt sleep. Instead I sat along the bank, listening to the world hum around me as though I was an audience member at a musical show. Frogs croaked melodically, blowing out their chests with proud puffs. Fish swam to the lakes surface to gulp down the water bugs that hovered there, then dived back down to the depths with soft flips of their tails. Birds flew overhead in V formation, and small animals rustled through the reeds, chasing one another as they ferreted out their next meal. Then came the grand finale as the sun, an enormous, watery orb, rose to its place of prominence in the sky, signaling that it was the all-powerful king and Earth was its subject. As I sat there, watching the one thing that could kill me in an instant if it werent for the ring Katherine gave me, a sense of calm rippled through my body. The world was beautiful and magical and I was lucky to still have a place in it. Grabbing a perfectly round, flat stone, I stood and looked out over the water. I closed my eyes.If it skips four times, everything will be okay.Then I let the stone soar. It skipped once twice three times â€Å"Four skips! Impressive!† a voice cheered, followed by enthusiastic clapping. I turned around just as Callie leaped into my arms. â€Å"Youre in a good mood,† she said with a smile. â€Å"I am. And its all thanks to you.† She tucked her arm through mine. â€Å"In that case, I know just how you can thank me!† I felt her pulse beating through my coat, and her blood smelled nearly irresistible. But the stone had skipped four times, so I bent down to kiss her. Callie and I spent all day together, and then I slept at the lake again. When I arrived home the following day at dusk, I found a pile of clothes, including the black trousers and gray coat Id modeled for Lexi, on the floor outside my room. On top of the pile was a note, written in block handwriting. Follow your heart. You're lucky you still have one. I scooped the bundle up into my arms, touched, relieved, and a little bit sad all at once. I changed into a blue chambray shirt and white trousers and slicked my hair back in the mirror. I looked like any young man preparing for a rendezvous with a pretty girl. I just wished it were that simple. I crept down the stairs, waiting for someone to jump out of the shadows to stop me–to tell me my plan would never work. But I made it all the way down and then through the kitchen and out the backdoor without that happening. Once outside, I walked the two miles to Laurel Street with my hands in my pockets, whistling the strains of â€Å"God Save the South.† I paused to pick a white magnolia from a bush in front of a peach-colored mansion at the bottom of Callies street. â€Å"Stefan!† an urgent whisper came from behind the tree at the bottom of the Gallagher driveway. Callie stepped into view. Her hair was loose and flowing down her back, and she was wearing a white nightdress trimmed in eyelet lace, just like the first time Id seen her, except that this time she was standing close enough to me that I could see that although she was wearing a heavy gray woolen shawl, she wasnt wearing a petticoat. I turned away, suddenly shy. â€Å"Stefan,† Callie murmured, brushing my arm with her fingers. â€Å"Are you ready?† â€Å"Yes,† I said. I took the flower and tucked it behind her ear. She smiled. â€Å"Youre such a gentleman.† â€Å"And youre beautiful,† I responded, reaching out to push a strand of hair behind her ear. Her tresses were as soft as rose petals and smelled of honey. I wanted to stay there forever, watching her breath form puffs of air in front of me. â€Å"Callie † I began, when the bells of a distant church chimed suddenly into the frosty air. Twelve bells. Midnight. The witching hour. â€Å"Its time,† Callie said. â€Å"Jaspers shift lasts until twelve thirty, but I can tell him youre there to relieve him early. That will buy us some time. Once the second guard shows up, youll be long gone. But we have to hurry.† She sounded very sure of herself, but her trembling lip gave away her emotions. I wanted to throw my arms around her, tuck her into bed, and whisper â€Å"sweet dreams† in her ear. But I, a vampire, was relying on this child to protect me. Callie knit her fingers together as if in silent prayer. Then she nodded and gave me a wan smile. â€Å"Dont be scared,† she said, pressing her palm into mine. But I could feel her heart thumping at a gallop from the pulse points in her palm. She led me through the iron gates and around the gravel driveway, and opened a nondescript door on the side of the house. â€Å"Be quiet,† Callie commanded, as my eyes adjusted to the dark. Unlike the rest of the house, with its polished marble and gleaming oak, this entrance was strictly utilitarian, designed for servants to have easy access to the storage space in the attic without disturbing the residents of the house. A steep staircase, made of unfinished walnut beams, loomed in front of us. Callie cocked her head, listening for something. I followed suit, although my thoughts were buzzing too loudly for me to hear specific words. Suddenly, I heard a scraping sound from the floor above us. Callie glanced at me; shed heard it as well. â€Å"Jasper,† Callie explained. â€Å"We should go up.† She walked up the rickety steps, as I followed quickly behind her. Once we got to the cracked, whitewashed door, she knocked–two quick raps followed by a pause, then a longer one. A lock clicked, and then we heard the scratch of metal against metal as Jasper undid the bolt. Finally, he opened the door, wedging his body next to the edge so we couldnt see inside. â€Å"Well, well, well. Callie and the man who staked the vampire, then ran for his life. To what do we owe the pleasure?† Jasper leered. I shifted uncomfortably, trying to get a glimpse inside the room. â€Å"Hello, Jasper,† Callie said, brushing past him and motioning for me to follow. In the darkness, I could just make out a sizable cage in the corner. A large, unmoving lump lay inside. â€Å"Father needs you in the study. Stefan will take over until the next shift arrives.† â€Å"Meet Jasper in the study?† a loud voice boomed. â€Å"But Im right here.† I froze.Gallagher. Callies father was perched at a rickety table behind the door, a hand of cards laid out in front of him. In the center of the table, a single candle flickered. â€Å"Oh, Father.† Callie giggled. The sound felt forced, out of place. â€Å"I must have been confused. I know youd wanted to play cards tonight, and I suppose I thought youd be more comfortable in the study or † she began, her voice wavering. She licked her lips and sat down at the table across from Gallagher. â€Å"Youre kind to think of me, girl,† Gallagher said gruffly. â€Å"Mr. Gallagher,† I said, bowing slightly. â€Å"I was told to report for duty, but perhaps Im mistaken?† The confusion wasnt hard to feign. Callie had sworn her father would be out of the house. â€Å"Is that right, Jasper?† Gallagher asked. â€Å"Guess it is. He aint bad, that one. A little nervous, but when he sticks em, he sticks em good.† Gallagher nodded, taking in the information. â€Å"And this is that boy you trust, Miss Callie?† Gallagher asked his daughter. Callie nodded, her cheeks reddening under her freckles. Then finally, thankfully, Gallagher stood up, his chair scraping against the floor. â€Å"Well, then, Ill leave you boys to it,† he said, taking his whiskey and following his daughter downstairs. â€Å"So youre Gallaghers guy now, aint you?† Jasper asked, shoving a vervain-soaked stake in my hands. My skin burned, and pain shot through my arms. I fought the urge to growl and clamped down on my tongue. Tensing, I felt the stake with only two fingers, trying to minimize the contact the poisoned wood had with my body. â€Å"Well, I aint going to stick around,† Jasper continued. â€Å"The vampires hungry tonight. Hope he eats you. And while he does that, Im going to spend some time with Miss Callie and her daddy. Show em youre not the only man who can be all friendly and genteel-like,† Jasper said. His movements were loose, and I could smell whiskey on his breath. â€Å"Brother?†I whispered. Damon reared up, fangs bared, causing me to jump back in surprise. He laughed, a hoarse chuckle, then collapsed against the side of the cage, exhausted from the exertion. â€Å"What, brother? Scared of a vampire?† I ignored him as I began wresting the door off the structure. Damon watched in curiosity and then slowly crawled over toward me. He was just reaching out when I felt a searing pain radiate from my spine through my entire body. â€Å"Gotcha!† a voice yelled.

Quality and Superior Services of Restaurants Essay

Quality and Superior Services of Restaurants - Essay Example The essay "Quality and Superior Services of Restaurants" analyzes how any restaurant can achieve the status of being superior by investing in its basic services like the ambiance/decoration, the waiting staff, healthy food and the use of advanced equipment and technology since quality can be defined as perceived degree of product’s excellence. . If a company is offering products and services of unique features that made it surpass similar products in greatness then it means they have superior goods as compared to their competitors. â€Å"Differences in talent, ability, worth, appearance, status, and power often exist, but the low defense communicator seems to attach little importance to these distinctions.† This concept of quality and superiority can easily be understood by the example of restaurants. Most of the theses restaurants are providing quality services but very few of them are capable of providing superior services. Any restaurant can achieve the status of bei ng superior by investing in its basic services. People who want to dine out definitely requires something especial to feel and eat. Efforts should be made to impress the customers by providing them relax and pleasant environment. Furnishing should be comfortable yet functional. Few things that make the first impression about the restaurant, waiters/waitresses are among them. Hiring trained staff proved to be the backbone of the restaurant business. Customers expect friendly, polite and professional treatment from the waiting staff.

Research assignment Paper Example | Topics and Well Written Essays - 1250 words

Assignment - Research Paper Example Apart from being some of the most favorable career choices in New York and the US at large, these career options suit skills that I have accrued over time, and also require the personal traits and character strengths that I possess which include spirituality, love, gratitude, kindness, and humor. From this research, I aim at collecting sufficient information both from secondary sources and interviews that would guide me in making a wise and directed career choice. The structure of the research paper will involve three segments: a total of eight Q&A on each of the two occupations, with two questions extracted from each of the four parts of information in the Career Database, and a conclusion. Occupation One: Registered nurse Q.1: What kind of work is done in this field (types of tasks, responsibilities, assignments, projects, etc.)? A: The work of a registered nurse entails a lot of tasks and responsibilities that draw their descriptions from the many environments that registered nurs es work: nursing care facilities, hospitals, correctional facilities, schools, military, doctor’s offices, and different types of camps. ... The work of registered nurses is not only limited to these, but Kate, a registered nurse in an Albany hospital, emphasizes on a lot of sacrifice of nurses in being able to step out of their working description and do many other tasks whenever it is needed, especially in a critical situation involving life. Q.2: How flexible are the hours? Does the work involve long hours, shift work, overtime, or working on weekends? A.: Most working environments for registered nurses have duty rosters that allocate each employee fair working hours. These rosters are usually supplied beforehand, ensuring each registered nurse has flexibility in planning other personal activities. The average working hours for nurses is approximately 10 hours. The work involves shifts that provide alternations by various workers. However, in cases of emergencies like catastrophes, there is an expectation and obligation of nurses to sacrifice and work overtime, even with an exception of compensation, for the sake of hu manity. Q.3: What education is required for someone who is entering this field (associate’s, bachelors, master’s, or other advanced degrees)? A: At entry level, an Associate’s degree is the requirement for someone with an interest in pursuing a career as a registered nurse. However, a Bachelor’s degree would be a better bet as research has shown that most people in this career have attained this level of education (Labor Statistics). Q.4: What kinds of people tend to do well in this field? What skills and qualities are important (e.g., attention to detail, ability to work under pressure, or ability to negotiate)? A. Being a registered nurse requires a number of skillsets and qualities that only a few have in a combinative form. These include patience, altruism,

Final Class Project Assignment Example | Topics and Well Written Essays - 1750 words

Final Class Project - Assignment Example Another element of ethics that nurses failed to observe is the principle of Non-malfeasance, which means shying away from causing any harm to the patients (Guido, 2010). Nurses are expected to illustrate a high level of competence in order to avoid any injures or suffering to the ailing patients. This principle also comprises the reporting of the nurses that fail to adhere to the ethics and laws of nursing, and, those suspected of going against the nursing rules are nullified. Nurses also failed to adhere to the rules of Autonomy. This principle deals with independence and the capability to have self- direction. This means that patients are given the right towards self-determination. In this case, patients have a right to know how they are fairing and therefore, have a right to either accept or deny treatment (Guido, 2010). The rights of the patients must be respected. Finally, according to the principle of justice, patients should receive treatment fairly and equitably. This means t hat nurses should spend ample time with patients and offer absolute attention to the satisfaction of the patients. In addition to the ethical issues, nurses had a legal obligation to this patient. The presence of law in nursing practice is to ascertain that both the nurses and patients are protected from any victimization or malpractices that may compromise their profession or health respectively. In other words, nurses show competence, safety and holistic care towards their patients. In addition, they are expected to render absolute care through principles of reasonable and prudence and show some clinical competency (Guido, 2010). Was there a deviation from the standards of care in this instance? Explain It is the role and responsibility of the nurses to ensure that patients receive maximum care in terms of their health. Based on this case, nurses seem to have deviated from the standards as prescribed by the principles of nursing and care. These nurses failed to show any concern on the patient yet he had admittance in their clinic. It is the responsibility of the nursing profession to owe similar duties to self and to patients, including the obligation to maintain integrity and safety, in maintaining competence and endure with individual and professional growth. However, the nurses expected to demonstrate care to the patients failed to show any sign of integrity and due care when they left the patient unattended to, and this may have led to his death (Ganske, 2010, Sept.). Another standard of care that nurses failed to adhere to is the standard of moral self respect. Moral esteem accords value and self-respect to every human being regardless their individual attributes or even circumstances in their lives. Nurses should extend such esteem towards themselves and also to the patients. In our case scenario, nurses deviated from demonstrating any form of integrity towards the patient and instead abandoned him to die in agony. As much as denying them self-esteem, such a behavior demoralizes their personal values and integrity in the nursing profession. What elements of negligence/ malpractice are demonstrated in this case? Explain Malpractice comprises the wrongful conducts demonstrated by a professional person. It also involves discharge of unacceptable professional roles or even the failure to adhere to the principle of proper care which

Global Organizational Environment Article Example | Topics and Well Written Essays - 2500 words

Global Organizational Environment - Article Example This is a reflective essay which summarises my learning experience gained through the entire model describing each of the sessions undertaken by me all through the course. One aspect has been chosen in each of the sessions’ and an academic journal has been selected which helped me to have a further detailed knowledge about the topics covered in each of the sessions. Session 1: Organizational form and purpose The first session of the module was meant to have an understanding about the various types of business concerns operating in different parts of the world and how they are governed. This session was a great learning experience for me that helped me to have a wide knowledge about different types of organisations, their primary motives or purposes, the concepts of corporate governance and stakeholders and the various ethical issues concerned with the business activities followed by the organizations. The concept of corporate governance and the problems related to the agency t heory was an interesting topic discussed in this session. Agency theory is one of the corporate governance theories which have marked significant importance in the recent years. Jensen and Meckling (1976) are commonly associated with the term agency theory as found in most of the existing literature. The journal named â€Å"A Survey of Corporate Governance† by Shleifer and Vishny (1997) helped me to know more about the issues related to corporate governance systems followed by different business organisations worldwide. It also helped to have knowledge about the concept of ownership concentration found in business concerns. Enron can be cited as one of the many examples related to an organisation which restored to unethical accounting practices because of the existing agency problems associated with the company. It is recorded as one of the major accounting scandals which have ultimately led to the downfall of Enron (Arnold, & Lange, 2004). Session 2: Transnational business a nd its role in contemporary society This session was aimed at having knowledge about the various roles played by transnational companies (TNCs) and how they have contributed to global trade. This session helped me to learn about the impacts of TNCs on the global trading environment, different types of internationalisation strategies followed by organisations, costs and benefits associated with free trade mechanism, and role of General Agreement on Tariffs and Trade (GATT) and World Trade Organisation (WTO). Different types of internationalisation strategies followed by TNCs and other global organisations were of particular interest to me. Internationalisation is a process which is followed by organisations to expand their business outside their national boundaries and it can be achieved through various strategies followed by different firms. The journal named "Internationalization strategies for services" by Gronroos (1999) speaks about five types of internationalisation strategies that are followed by service organisations with their motives to establish their business abroad. Those internationalisat

Environmental Management Essay Example | Topics and Well Written Essays - 2000 words - 2

Environmental Management - Essay Example Effects of floods may be limited to either a small area or a wide area. United Kingdom is one of those countries that are greatly affected by flood over the last 3-4 years. In 2007 the country saw one of the most devastating floods in its history. This report includes the major causes of floods. Furthermore the significant risks and immediate impacts that are caused by the floods are also included in this report. Moreover the report identifies various agencies and their role in the massive flood that took place in 2007 in Sheffield. An effective environmental management system should be in place to deal with situations like flood. In this report the effectiveness of such a system is evaluated. Lastly the report contains a conclusion that includes the summery and major findings of the research. There are several contributory factors that cause flood. A particular incident of flood can be seen as a result of either one contributing factor or multiple contributing factors. Floods can be divided in two separate categories namely river flood and coastal flood. There are three different hazards that cause these two types of floods. These are atmospheric hazard, technologic hazard and tectonic hazard. Each of these hazards are actually result of several other contributing factors like rainfall, ice jam, snow melt, landslides, dam failures, tsunamis and storm surges. These factors can be considered as the major contributory factors that lead to floods. A clear picture can be obtained from the following figure. Atmospheric hazards like rainfall, landsides and ice jam are the main causes of river floods. Among them rainfall is perhaps the most important as well as most common cause. Excessive rainfalls that vary from random convectional storms to semi-predictable seasonal rains can cause flash floods as well as annual floods in the tropical regions. The areal coverage and duration of the rainfall is dependent on the precipitation. In the words of Keith Richards

Evaluation of the educational needs of 3rd and 4th year medical Essay

Evaluation of the educational needs of 3rd and 4th year medical imaging students for fostering specialized radiographers - Essay Example The initial search terms that were used were medical imaging, radiography, and students. At this time, the search was limited to these words, to see what articles could be found. As I was interested in the evolution of medical image teaching, in that my interest is in what techniques have been used within the last 30 years, the articles that I reviewed and researched were from 1979 to present. The articles were narrowed down to 50 articles by eliminating articles and studies that essentially duplicated other, very similar studies. If a study did not provide a strategy that was novel, it was eliminated. The goal was to find diverse articles that represented slightly different aspects of the issues. Also, in the interest of diversity, articles that examined medical imaging in the context of medical student education were examined as well. Of interest were the most innovative strategies for teaching medical imaging students, including those who are in medical or dental schools, along wi th those seeking a 4 year degree. Also of interest were articles that focused on radiographers, and the kind of training that makes specialty radiographers competent and well-versed. I was also interested in finding articles that provided a comprehensive look at some of the basics that need to be understood, as well as articles that speak on policy issues surrounding medical imaging education. Combining the focus of these lines of inquiry came up with the best overall view of the question at hand. The articles that were selected were global. Thus, the articles are representative of global strategies. Of interest was whether certain countries are using techniques that are effective and might not be as well-known in this country, and whether these techniques can be imported to this country or whether the techniques would work best because of the culture of the country from where the study originated. When choosing the five articles that

Geography writing assignment Research Paper Example | Topics and Well Written Essays - 1000 words - 1

Geography writing assignment - Research Paper Example Series of Quakes Rattles South West China, Killing at least 64† (McDonald) examined multiple occurrences of quakes and aftershocks within a 5.6 magnitude strength causing more damage to property, displacing 100,000 people and killing at least 64 civilians. In the month before that, the Reuters news agency reported â€Å"Two Earthquakes in Iran Kill 300 and injure 5,000† near the towns of Ahar, Varzaghan and Harees. (Torbati) Earthquakes are naturally occurring phenomena that are beyond human control. People can however initiate early warning systems to help them escape the rather deadly effects of the earthquakes. Faulting and earthquake effects that must be taken into consideration during planning and in design for the restitution of the coastal lands around the world are always overlooked. This should always include the construction as well as the maintenance of the coastal infrastructure. The continued shifting and adjustment of the plates has a dramatic effect on the landscape. These range from the development of large depressions on the surface caused by the subsidence and tilting of the land surfaces due to down throwing of adjacent fault blocks. The effects of all these are experienced both in the human-economic spheres as well as on the physical landscape. The huge geographical components of the Asian-Pacific region has worst cases of natural hazards occasioned by frequent earthquakes, eruptions, and yearly monsoons due to its relative position on the ‘Pacific ring of fire.’ Moreover, the region harbors the highest number of mega-cities with more than over 8million populace exposed to the effects of natural hazards. Foregoing research further suggests that developing countries are highly exposed to risks of natural disasters as opposed to developed nations. At the same time, the high number of natural disasters experienced along the Asian-Pacific region is largely attributed to urbanization, increased population pressure on natural resources and the

Ethnic Groups and Discrimination Essay Example for Free

Ethnic Groups and Discrimination Essay On May of 1607, the first English colony in the present-day United States was founded at Jamestown, Virginia (A Brief History of Civil Rights in the United States of America, 2007). After many years, a Dutch ship arrived at the port of Jamestown and brought about twenty African slaves to the English colonists. Thus, the so-called African slave trade began. The African slaves came from the savannahs of central and southern Africa. The Dutch often called them â€Å"humanlike† monkeys, barbarians, and uncivilized brutes. Thus, the Dutch preferred locking them in the sub cabins of their caravels (A Brief History of Civil Rights in the United States of America, 2007). They were irregularly provided with food. Most of the times, they were held in chains (because the Dutch were afraid that they might cause some trouble in the ship). When they were brought to Jamestown, their condition worsened. They were forced to work in flat farmlands at least 15 hours a day. Large plantations of cotton and other agricultural products were assigned to them by the English colonists without pay. Although they were provided with housing, it was in shambles. The houses were designed in the form of â€Å"barnyard† to accommodate as many slaves as possible (a form of segregation). Added to that, this type of housing was a means for the English colonists to â€Å"distinguish† themselves from these â€Å"lofty and barbaric† human beings. The food provided by the English colonists was never adequate to balance the energy the slaves consumed in farm work. Added to that, the children of African slaves were also forced to work in the plantations. Their work varied, from weaving cotton to harvesting agricultural products. The landlords, insensitive to the contributions of these African slaves to their estates, usually utilized the â€Å"whip† against the African slaves as a form of disciplinary measure. Thus, not only the African slaves provided a cheap and efficient source of agricultural and household labor, they were also the source of prejudice, discrimination (described above), racism, and â€Å"embarrassment† to the English colonists. For example, the English colonists did not regard the African slaves as a separate race. The English colonists regarded them as â€Å"subhuman, but a little higher than primates. Even after the Declaration of Independence, the descendants of these slaves were not better of. Usually, the American landlords regarded them as personal properties. They had no civil or political rights. At times, American colonists in the West used them as soldiers (unpaid) in its wars with Indian tribes. Thus, it can be said that the history of African-Americans was a history of discrimination, oppression, and prejudice. They were the target as well as the source of racial cynicism of white Americans, British, and almost all Americans of European descent. The stigma attached to them by these cultural groups remained until (as one may notice) the present time. The labor market in the United States at the close of the 19th century was comprised of poor white farmers and African slaves-descent laborers (using the term Black is a form of discrimination in this case) (Bohmer, 2007). In 1876, an alliance between African slaves-descent laborers and poor whites was defeated by Southern landlords. The alliance was formed out of the perceived oppression of their class by the ruling Southern landlords. For example, their pay was inadequate to support their families. Nonetheless, their working conditions under these Southern planters were really â€Å"bad† in terms of long-working hours and high rents. Their defeat was magnified y the 1896 Supreme Court ruling that segregation was constitutional. Although their labor produced much of the wealth of the Southern planters, they were never given safety nets (such as social security) in the procurement of their labor in the market. In contradiction to the conception that African-Americans are never interested in environmental issues, here are some African-Americans who contributed much in protecting the environment. George Washington Carver can be regarded as one of America’s finest agricultural researchers. He was able to develop throughout his lifetime over 325 new products from peanuts and over 100 products from sweet potatoes. He often told his students that nature was his best teacher (A Selection of African-American Environmental Heroes, 2007). Vernon Jones is another African-American who led the struggle to preserve government-owned lands in a county in Georgia. In March 2000, he was able to pass a 125 million dollars bond referendum to acquire public lands for the construction of parks (A Selection of African-American Environmental Heroes, 2007). This is an indication that even if African-Americans are still discriminated, they would never be indifferent to issues that can affect the lives of people outside his ethnic group. Affirmative action can be defined as a set of state policies and objectives created to help eliminate past and present discrimination based on race, color, ethnicity, religion, and sex. The United States government under the terms of different presidents implemented a series of affirmative actions in order to eliminate forms of discrimination in the United States. For example, President Truman issued an order to the Bureau of Employment Security to implement nondiscriminatory labor policies (Sykes, 1995). Today, the Equal Employment Opportunities Act was passed to put an end to â€Å"discrimination† in the workplace, by giving minority groups opportunities to assert their employment status (Sykes, 1995). These series of affirmative action was the result of struggle of minority groups, especially African-Americans, to assert their rights as citizens of the United States. In the present, however, discrimination in the workplace against minority groups (e. . African-Americans) is never totally eradicated. Redlining, or more particularly service redlining, is the custom of refusing to provide goods and services to people of low-income and minority groups (Fuller, 1998). In the United States, African Americans, Latinos, and other minority groups are experiencing this form of segregation. Some â€Å"white† establishments typically create â€Å"excuses† for the purpose of not allowing minority groups (especially African-Americans) to procure goods and services. This was the most controversial issue in the 1950’s. There were different types of services: one for whites, and one for African-Americans. Although this system was abolished, many â€Å"white† retail stores in the United States still find â€Å"excuses† of not providing goods and services for minority groups. African-Americans today face what sociologists call double jeopardy. Because African-Americans are discriminated, they have difficulty of finding good jobs. It is estimated that a majority of African-Americans in the United States today are in the poverty threshold. They comprised also the majority in service sectors jobs. Their poverty reinforces their minority status. Thus, the so-called â€Å"ladder of discrimination† as what sociologists call is also reinforced. African-Americans have the difficulty of upgrading their status by economic means. Thus, white Americans always associate African-Americans with poverty. The institutionalization of discrimination was the most noted issue in African-American history. Before the handing down of the Brown v. Board of Education of Topeka (which abolished segregation in public schools) in May 1954, all public schools in the United States were segregated. African-Americans were provided separate public schools, usually close to their communities. Added to that, the formulation of educational curriculum of some states was also segregated. This was in line with the â€Å"early† belief of white Americans that higher forms of education were only a matter for white Americans. Segregation could also be noted in the construction of residential areas. Reverse discrimination can be defined as the negative effect of an affirmative action to some members of the dominant ethnic group which is seen as tantamount to another form of discrimination (Pincus, 2002:1). Often some white Americans complained that they were rejected in some jobs because of preferential treatment for African-Americans. They call it â€Å"reverse discrimination. † This is though not really a form of discrimination since it does not â€Å"question† the nature of the ethnic group to which one belongs. In the case of African-Americans, the opening of new opportunities is a means to upgrade their economic status. It cannot be a form of discrimination. Glass ceiling can be defined as the barriers or blocks that confront minority groups in reaching the upper ladder of corporate America (The Glass Ceiling for African, Hispanic (Latino), and Asian Americans, 2004). African-Americans today have little difficulty of reaching the upper ladder of society (noted personalities like Oprah, Morgan Freeman, and Janet Jackson serve our examples) although not as easy as that of white Americans. Personally, I identify myself to the cultural group I belong, although I recognize the commonalities between African-American and white cultures (especially those which relate to equality and freedom of the individual).